How Sign Holders and Technology Create a Perfect Recipe for Restaurants, Now and in the Future
Restaurants nationwide are gearing up for busy Spring and Summer seasons ahead. And while food and service typically get most of the attention, competitive restaurateurs are smartly using technology to streamline and enhance the customer experience. In the highly competitive food service industry, customer experience can play a huge role.
Acrylic Sign Holders and Sign Frames are also part of the equation. Eye-catching Sign Holders on tables and countertops still provide a traditional “go-to” function, showcasing daily specials, menus, and signature dishes/cocktails. Now Sign Frames and Sign Holders can serve as a central focus for smartphone and app-based ordering. Just put a scannable code in an Acrylic Sign Frame and customers can take control from there! During a busy service, digital interaction can help lighten the burden on servers.
According to the National Restaurant Association (NRA), there is a large segment of diners who still prefer personal service over tech-driven interaction. But 60% of full-service consumers said they’d still use computer tablets to order and 65% said they would use them to pay the check…that crucial point when customers are ready to go, and tables need turning. An aesthetically pleasing Acrylic Sign Holder can make the process clear and even more user-friendly.
Displays utilizing Acrylic Sign Holders and Sign Frames can also cross-promote marketing and sales in other ways. Building a new rewards program? Show it in acrylic. Working with neighbors on a community-based effort? Make the pronouncement in an Acrylic Sign Holder/Sign Frame.
Incorporation of point-of-sale technology in the 90’s helped revolutionize how restaurants managed ordering, inventory, and food costs. Today’s tech spotlight adds code scanning and apps for ordering and payment. Looking forward, restaurant operators in a recent poll by the NRA are focusing on cybersecurity improvements.
Beyond that? Food prep robotics and drone delivery could be on the horizon sooner than we think!