How to Design an Eye-Catching Poster

How to Design an Eye-Catching Poster

Trying to stand out in a visually crowded world can be tricky, especially when the goal is to inspire a call-to-action. The solution just might be in an effective poster campaign, from the design to the Poster Holder that displays it.

Of course, advertising with posters is hardly a new concept. But it remains a tried-and-true method that gets undeniable results. It’s a fact that’s not lost on college campuses or at car dealerships where auto sales are resurgent, especially in the Truck/SUV market. So what’s the secret to success?

It all starts with design, and thanks to the wonders of Photoshop, you have more options than ever in texture, color, backlighting, and background patterns. This is where capturing images can be deployed in an endless, imaginative array of combinations…as simple or complex as you